Hello and WOWSA it's great to be back online!
I'd like to say that I've been away sunning and funning all summer long but not so lucky. But as many of you have said to me, "you must be REALLY busy cuz you're not blogging" -- that's definitely one way to describe it. Take a look at my Fall calendar and you'll get a sense of what I've been doing.
It's been a rush engaging with all types of new organizations as well as inventors who've found me out and bought my book. Everything from folks doing equine muscular-skeletal research in the UK to software in Australia -- oh and yes of course, lots of folks in Canada and the USA doing neat things too!
I've got a ton of interesting stories to share -- particularly one fantastic "So what? who cares? why you?" project I've just completed -- a major undertaking to transform the company and market positioning of a mid-size literacy software company. I'm going to walk you a snapshot of how this unfolded in a few posts next week. It was a great experience working with a team of people across this company discovering their unique value proposition and developing the story for the market that's different from the competitors. Great people, unique product, and market opportunity makes for a very stimulating and rewarding project!
so enjoy your weekend and I'll see you on Monday!!
Wendy
